Cirque du Soleil: An example of a Global Export Company

By |2020-04-02T20:28:02-04:00Marzo 21st, 2012|

The world known Cirque du Soleil is at this days the largest cultural export company of Canada (Nestruck, 2009), growing to a truly global entertainment transnational. According to his founder Mr. Laliberté the revenues in the year 2010 arrived to $850 million, estimating to reach $ 1 billion in 2011 (Sylt, C. & Reid, C., 2011). [...]